Seniors’ Advocate Launches Social Media Campaign to Address Ageism

June is Seniors’ Month in Newfoundland and Labrador. To celebrate the Seniors’ Advocate has launched a Social Media Campaign to showcase seniors throughout the province, highlighting their interests, community contributions and the many possibilities that come with aging.

From May 23 until June 14, seniors throughout the province are invited to share with the Seniors’ Advocate their positive experiences of aging. The information and pictures provided by the seniors of this province in social media to combat negative stereotypes about aging by celebrating the many active, engaged, and valuable seniors of Newfoundland and Labrador.

Experiencing ageism can negatively impact a person’s self-worth and instill a sense of invisibility which can lead to social isolation. Many seniors in the province continue to experience ageism.